As part of my summer internship at Steve Madden, my team was challenged to either identify a potential acquisition or conceptualize a new brand under the Steve Madden umbrella. We chose to develop Progress, a men’s apparel line centered around destigmatizing mental health through thoughtful design and brand messaging.

​

Throughout the project, I applied skills in apparel development, market research, and cross-functional collaboration, working alongside interns from various departments. I led the design direction for the collection, contributing sketches, fabric sourcing, and branding concepts; my work is featured on pages 9–15 and 26, 29, and 31 of the final presentation.

 

Experience Progress—where style meets substance, and every purchase contributes to a movement that truly matters.